Transfer Season: Lena Erdil To Point-7

Your sponsorship from Point-7 is a partnership with Oakley, how does that work?
The two companies have previous ties and as Point-7 is entering the Turkish market this year with a new distributor and Oakley is interested in using the brand to represent their image in the extreme sports scene in Turkey, I was a good match for them to represent them and the brand as a rider in Turkey and the world. I think it’s one of those situations where I was the right person in the right place at the right moment, and I hope that we can make some exciting projects happen with this new partnership in the coming years.

So what are the projects you have in mind for 2015 to please your partnerships?
One of the biggest projects I have in mind is a long distance crossing from Turkey to Cyprus at the end of March. Turkey and Cyprus have quite a complicated history as the island is half Turkish and half Greek, which has caused many diplomatic conflicts in the past. I have never been to Cyprus and I’m looking forwards to learning more about this place!


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